The Relentless Pursuit of Perfection

Implementation of Change Management

Change indeed is fundamental in life. The reality of the complexity and vagrancy in the environment (external or internal) is that organisations and individuals are constantly being pressurised to change in one form or the other. Change could be rapid or slow, perceptible and imperceptible, minor or substantive.

Vecchio (2006) in a tone of finality submitted that all organisations (whether profit or nonprofit, military or mutinational corporations) have no choice but to change so as to keep up with the pressure from the environment (internal and external). It is a compelling case of “change or die” (Vecchio, 2006:365).

Pressures to change can be obvious or implicit. Managers are expected to anticipate and direct change process so that organizations can benefit from it. Infact Pantea (n.d) of the University of Aard,Romania suggested that underlying the Lewin’s Change Process model is that the change process eventually involves a learning experience as well as the expediency to abandon the “current attitudes, behaviours, or organizational practices”.

The forces of change can sometimes be intimidating and might include forecast of changing economic conditions, changing consumer preference, technological and scientific factors, globalisation and competition, and last but not the least, changes in legal landscape. organisational change management software

Response to the forces of change may require strategic change or operational change. Strategic change is organizational wide and has to do with organizational transformation. While strategic change has a long term focus, operational change has immediate effect on working arrangement within a part of the organization. Operational change focuses on elements like new systems, procedures, structures or technology. Organizational change can be static (Lewin’s model) or dynamic (Continuous Change Process Model).

Change management requires strategic thinking and planning, good implementation and stakeholders consultation. The change desired must be realistic, attainable and realistic.

Lewin’s view of the change process provides us with a tool or model of ascertaining the need for change, its implementation and monitoring. (Lewin, 1951). Armstrong (2006) identifies a plethora of change models including those of Bechard (1969), Thurley (1979), Quinn (1980), and Bandura (1986).

Lewin’s process model of planned change has the following underlying assumption:

1. Change process involves new learning as well as a paradigm shift from current attitudes, behaviours and organizational practices.

2. Occurrence of change is predicated on the existence of motivation to change. This is critical in change process.

3. People are central to organizational changes. Whatever the type of change desired at the end of the day it is the individuals that is the target of change.
4. Deisirability of the goals of change however intensive does not preclude the existence of resistance to change.

5. If change must be effective, new behaviours, attitudes and organizational practices must be reinforced.

Lewin’s planned model of change comprises of three steps described as unfreezing, change and re freezing. At the unfreezing stage, there is need to create awareness to change. The equilibrium that supports the existing practices, behaviours and attitudes must be altered.

Data collection may be necessary at this stage for further analysis so that the need for change may be apparent to all. At the changing stage the goal is to transform people, structure, task and technology as indicated in Vecchio (2006: 373). The refreezing stage requires that assessment of result be carried out with a view to making necessary modifications.

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